Optimizing boating operations with digital augmentation

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Hefring Marine

Hefring ehf. is a technology company based in Iceland that specializes in the development of digital guidance and monitoring solutions to augment the vessel operating experience.


Our solution, Hefring marine, helps to ensure that boats are operated in a safe and efficient operational envelope. The solution uses intelligent proprietary methods to generate real-time speed guidance optimized for safety, impact reduction, comfort and fuel efficiency. The system automatically varies its guidance to reflect prevailing conditions, actual speed and vessel motions.

Enhance safety and comfort | Improve fuel efficiency | Reduce cost of ownership.

  • Ensure duty of care

  • Reduce human errors

  • Improve safety and operator behaviour

  • Aid training and personnel development

  • Reduce fuel consumption and
    vessel lifecycle costs.


All data is recorded to and presented in a fleet management desktop portal that provides insightful analysis into each trip, vessel and operator and saves a log of all historical trips.

Optimize speed
for safety and fuel efficiency

Monitor live and log all trip and vessel dat

Plan routes from weather and sea conditions

Reduce risks of harmful impacts
and motions

Benchmark performance and analyze behavior

Hefring Marine in numbers


Fewer impacts from behavior change


Potential annual operating savings


Fewer impacts with guidance speed

Our Partners

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Adaptive speed optimization for any weather and sea condition

Vessel types
and applications

  • Commercial

  • Search and rescue

  • Law enforcement

  • Defense

  • Charters

  • Yacht tenders

  • Excursions

  • Unmanned vessels

Unsure whether Hefring Marine is right for you? Contact us to learn more.

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The Hefring Marine system uses intelligent proprietary processing to determine a recommended speed for the a vessel, where the system automatically varies its guidance to reflect prevailing sea and weather conditions. The information is presented as guidance to the operator on an intuitive screen interface, which can be displayed in selected multi-function display brands.


The onboard system is supported by a cloud-based fleet management Admin Console for real-time monitoring and collection of detailed historical trip logs. Motions, speed, location, and other analysis and data can be reviewed on a second-by-second basis. 

Hefring is an innovative company based in Iceland, focusing on developing solutions for intelligent insights and decision support in boating and vessel operations for the purposes of improving safety, comfort and efficiency. 

As a company, our goal is to develop solutions that focus on software, data analysis and interpretation, prioritizing prevention over treatment where possible.


We are a dynamic team with backgrounds in boat building, software development, mechanical, engineering, condition and vibration monitoring, as well as corporate and business development.